Discover more from HEAVY METAL EMAIL
MAKE COOL STUFF, SHOW IT TO YOUR FANS
Social media has its place, but owning a direct line of communication with your fans is vital
You should listen totalk about how vital an email list can be to your creative work, and then marketing your work.
Marlee says to use social media, of course. Use the tools that are available to you.
But I love saying that you should use social media like a billboard (h/t), pointing your fans to your website, where you own your content, and where you can get people on your email list.
“Tech companies make money each time we view an ad, and each time we provide them with sellable data via our clicks and swipes,” says.
Every live photo we upload.
Every song snippet.
Every tour announcement.
Every behind-the-scenes video.
Every bit of “content” we upload in the hopes of reaching our fans is being monetized by Elon and Zuck, all while they throttle reach and charge us money to reach a small percentage of your followers.
Time to formulate your SOCIAL MEDIA ESCAPE PLAN.
This Friday talk with me and some other fine creative folks in the next SOCIAL MEDIA ESCAPE CLUB!
➡️ Friday, May 19th at 1PM ET
➡️ FREE, DONATIONS APPRECIATED - limited space, so click here to get your spot
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